Grambling State University

Empowering & Legacy

Grambling State College Band member attaching a helmet

Grambling State University aims to be a leader in fostering future black leaders who'll shape generations.

Under the inspiring campaign and tagline "Make it Gold," Grambling State University aims to awaken individuals to the profound legacy, dynamic network, and lifelong connection it offers. The university positioned itself as a domain of leadership, propelling fundraising efforts to new heights. By inspiring corporate sponsors and alumni to invest in a vibrant, innovative, and equitable society, Grambling State University strives to transcend mere institutional status. The Campaign System employed a captivating celebration of the diverse leadership within the GSU community, captured through the lens of authentic, empowering, and vibrant photography by Idris Talib Solomon. Through the new campaign system, Grambling State University shines as the leader it truly is. The metaphorical use of gold symbolizes that investing in GSU's advancements helps transform the next generation of leaders into gold. The bold incorporation of gold, along with empowering photography and inspiring messages, showcases GSU's profound legacy at every brand touchpoint.

Illumina

Biotechnology

Related work

A NextSeq 2000 genomic sequencing instrument displayed against a purple gradient background